Articles in Design

Elena Nazzaro
By Elena Nazzaro |
IN Design |

Calling All Curls: Be Smart About Quotation Marks

Anyone who calls themselves a designer (or strives to be one) should know the basics of typography. Even if you’re not a designer, you may be asked to proof a letter, review a brochure, or make a design decision. Take your work to the next level by using  “smart” quotes—that is, quotation marks and apostrophes that are curly and point in the correct direction.

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Elena Nazzaro
By Elena Nazzaro |
IN Design |

What Everyone Ought to Know about Color Printing from Computer Documents

There’s color on your screen, color in your professionally printed brochure, color that comes from your desktop color printer. The problem is, the red you see on your screen almost never matches the red you print out of your printer, and the red you print out of your printer almost never matches the job once you get it professionally printed.

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Elena Nazzaro
By Elena Nazzaro |
IN Design |

Improve Communication with Your Designer and Get Results

Tag, you’re it. You are the one who is charged to work with a graphic designer to produce, well almost anything. And guess what? You know nothing about what information is required. However, you can expect that there will be some things the designer will need to know. Here we discuss what questions you're likely to hear.

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