Elena Nazzaro

Recent Posts

Elena Nazzaro
By Elena Nazzaro |
IN Design |

Good Design = Good Design

Various computer monitors and tablets“Good design is good design” is a phrase I often find myself saying, whether it’s to someone I’m instructing, a prospective client, or in agreement with a coworker. (My other go-to phrase is “Don’t design in a vacuum,” but that’s a post for another day.)

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Elena Nazzaro
By Elena Nazzaro |
IN Design |

Why Your Brand Requires a Style Guide

Top-down view of desktop with open laptop and open, unfolded paper mapBranding and corporate identity. When you can you spot the difference at a glance between an ad from Tiffany’s, featuring the Tiffany-blue box and white satin ribbon; and an ad from Target, whose tagline “Expect more, pay less” underscores the benefit for consumers and the financial return for investors: well, that’s branding.

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Elena Nazzaro
By Elena Nazzaro |
IN Design |

How to Add and Use Em Dashes In Your Online Copy

1600x600-em-dashes-800x300The em dash vs the hyphen and what to do when WordPress automatically changes it, whether you like it or not.

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Elena Nazzaro
By Elena Nazzaro |
IN Grow |

How to Take a Break and Increase Your Productivity

1600x600-productivity-800x300There are loads of articles praising productivity. They explain how to pack more into your workday, multi-multi-task, and squeeze every minute of every day until every last drop of work can be extracted.

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