Elena Nazzaro

Recent Posts

Elena Nazzaro
By Elena Nazzaro |
IN Design |

Why Your Brand Requires a Style Guide

1600x600-style-guide-669x272Branding and corporate identity. When you can you spot the difference at a glance between an ad from Tiffany’s, featuring the Tiffany-blue box and white satin ribbon; and an ad from Target, whose tagline “Expect more, pay less” underscores the benefit for consumers and the financial return for investors: well, that’s branding.

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Elena Nazzaro
By Elena Nazzaro |
IN Design |

How to Add and Use Em Dashes In Your Online Copy

1600x600-em-dashes-800x300The em dash vs the hyphen and what to do when WordPress automatically changes it, whether you like it or not.

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Elena Nazzaro
By Elena Nazzaro |
IN Grow |

How to Take a Break and Increase Your Productivity

1600x600-productivity-800x300There are loads of articles praising productivity. They explain how to pack more into your workday, multi-multi-task, and squeeze every minute of every day until every last drop of work can be extracted.

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Elena Nazzaro
By Elena Nazzaro |
IN Grow |

How to Get Better at Pretty Much Everything

1600x600-get-better-800x300A few summers ago, I decided to do something I’d always wanted to do: learn to play guitar. Luckily for me, my husband (a professional music teacher) was on hand when I had questions.

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