Keeping up with design trends is key to the success of many projects. Here our expert design team shares their predictions for the top five design trends.read the article
Why is user accessibility important?
Maybe you’ve heard of the recent lawsuit against Domino’s Pizza, which didn’t make its site accessible through a screen reader — and to be fair, Domino’s isn’t the only one. Traditionally, accessibility has been more of an afterthought or a “nice-to-have” element in many organizations’ design plans. Hopefully moving forward, we’ll see a greater trend in planning and incorporating Web Content Accessibility Guidelines as a basic part of the design process.
“Good design is good design” is a phrase I often find myself saying, whether it’s to someone I’m instructing, a prospective client, or in agreement with a coworker. (My other go-to phrase is “Don’t design in a vacuum,” but that’s a post for another day.)
Branding and corporate identity. When you can you spot the difference at a glance between an ad from Tiffany’s, featuring the Tiffany-blue box and white satin ribbon; and an ad from Target, whose tagline “Expect more, pay less” underscores the benefit for consumers and the financial return for investors: well, that’s branding.
The em dash vs the hyphen and what to do when WordPress automatically changes it, whether you like it or not.