There are three major categories to consider when a colleague asks you to review their work: content, organization, and presentation. Although there are many, many subcategories, the following is a roadmap on how you might begin.
A few summers ago, I decided to do something I’d always wanted to do: learn to play guitar. Luckily for me, my husband (a professional music teacher) was on hand when I had questions.
You work hard to create emails that inform and engage your customers. You write, design, proofread, edit, and—proofread again. Then press Send. What happens? Some are bounced, some simply vanish. All that work, and still some email never gets delivered.