Ali Datko
By Ali Datko |
IN Design, IN Build |

A Tribute to RBG: Creating a Digital Storytelling Experience Honoring Justice Ruth Bader Ginsburg

In early 2021 we were approached by our friends and partners at the Columbia Law Review, a nonprofit organization and world-renowned publication of legal scholarship, to assist in creating the digital version of a special volume of the Review — an in memoriam tribute to the late Justice Ruth Bader Ginsburg.

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Dany Petraska
By Dany Petraska |
IN Grow |

Why You Need to Claim Your Google Knowledge Panel (Now)


Having an unclaimed Google knowledge panel is so 2015. Yet many small businesses overlook this fundamental step in brand engagement. Whether it’s a lack of knowledge or time, an unclaimed knowledge panel doesn’t just reduce your audience reach, it also leaves you susceptible to potential misinformation. Our content strategist, Dany Petraska, has put together a guide to claiming your knowledge panel on Google.

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Nina Talley
By Nina Talley |
IN Strategy |

Creating Purposeful Categories and Tags For Your Website

The basic concept of a taxonomy is borrowed from the sciences: naming, describing, and classifying items. When it comes to the digital space, taxonomy means the organization of the content on your site.

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5 Expert Tips on Writing Efficient, Optimized CSS

Cascading style sheets, known more commonly as CSS, is a language used to describe the presentation or form of a document written in HTML, or other markup languages. It is an essential component of the WWW next to HTML and JavaScript.

After years of honing my skill as an engineer, I’ve found that grounding my CSS work around these five strategies has helped save valuable time and energy when working on production sites.

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