Chintan Parikh
By Chintan Parikh |
IN Strategy |

The Pros and Cons of Open Source: A Dot-Net Example

Open source software can provide a lower-cost option to incorporating certain features into your website. The costs associated with open source are based on the complexity and quantity of custom programming and coding necessary beyond the basics of the open-source program. Typically, an open-source software program provides a basic shell that programmers worldwide are voluntarily (and continually) coding into a better and better product. From this shell, we can customize the program for each client. One of the best things about an open-source option is its community of support.

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Elena Nazzaro
By Elena Nazzaro |
IN Design |

Calling All Curls: Be Smart About Quotation Marks

Anyone who calls themselves a designer (or strives to be one) should know the basics of typography. Even if you’re not a designer, you may be asked to proof a letter, review a brochure, or make a design decision. Take your work to the next level by using  “smart” quotes—that is, quotation marks and apostrophes that are curly and point in the correct direction.

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Chintan Parikh
By Chintan Parikh |
IN Grow |

The Continued Relevance of Email Marketing

Despite the great attention to social media, the answer to the question of whether email is still relevant to your marketing arsenal is YES.

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Allyson Murphy
By Allyson Murphy |
IN Grow |

I’ll Be Back: Taking Leave as a Professional

1600x600-taking-leave-800x300Employee: I am requesting a leave of three months.

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Dany Petraska
By Dany Petraska |
IN Grow |

You Might Be Procrastinating Right Now

My article is late. My article is due and so far I have almost two sentences once I type the period for this sentence I'm ... writing ... now. Ta da! Two sentences down!

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