Elena Nazzaro
By Elena Nazzaro |
IN Design, IN Best Practices, IN Build, IN Grow, IN Strategy, IN Design Systems |

Creating Design Systems That Will Grow With You

Developing a design system can help you and your team to produce consistent, on-brand results and future-proof your work.

A design system is a valuable tool that produces predictable, on-brand results. Design systems can also help with the frustration that sometimes arises among clients and members of the design and engineering teams during the process of web page design.

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Nina Talley
By Nina Talley |
IN Marketing, IN Grow, IN Collaboration, IN Inspiration, IN Success, IN Branding, IN Culture |

PRI and Columbia Law Review Recognized as People’s Voice Winners In the 26th Annual Webby Awards

PRI, in partnership with the Columbia Law Review, has been recognized as a People’s Voice Winner in the 26th Annual Webby Awards for a digital tribute honoring Ruth Bader Ginsburg.

PRI is thrilled to announce that our work with the Columbia Law Review on a digital tribute honoring Ruth Bader Ginsburg has been recognized as a People’s Voice Winner in the 26th Annual Webby Awards for the category Websites and Mobile Sites (Law). Hailed as the “Internet’s highest honor” by The New York Times, The Webby Awards, presented by the International Academy of Digital Arts and Sciences (IADAS), is the leading international awards organization honoring excellence on the Internet. 

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Ali Datko
By Ali Datko |
IN Design, IN Build, IN Strategy, IN Success, IN Shopify |

Migrating MUTTS Comics from WordPress to Shopify

We migrated the MUTTS ecommerce store to Shopify, resulting in an improved customer experience and simplified content management workflows.

MUTTS.com is the official online home for Patrick McDonnell’s acclaimed MUTTS comic strip, which began in 1994 and today reaches millions of readers worldwide.

In 2003 PRI joined forces with MUTTS to introduce its beloved cast of characters to an online audience, and in the nearly two decades since, this animal-focused brand has cultivated a digital audience of nearly half a million followers and expanded to include a robust ecommerce site which gives back to organizations that help animals and the environment.

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Dany Petraska
By Dany Petraska |
IN Grow |

SEO Like a Pro: 15 Tasks You Don’t Want to Skip

SEO is a long-term process, so be sure to make every page count. They’re the building blocks at the heart of your online presence.

True story: At work one day, sometime around 2005, my boss at the time told me, “You’re our SEO expert.”

I quickly googled (or was it Yahoo! back then?) the latest info about SEO, and I’ve been studying search engine optimization ever since. It was slow at first, mostly because I was being asked to find ways to make a website rank number one. Period. But how?

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